Mobile Game Marketing Landscape 2018

POSTED BY nasmedia / 04 May 2018 / Insights

Tags: #Mobilegame, #Mobilegamemarketing, #Marketingtrend, #Koreamobilegamemarketing, #Mobilegamemarketingtrend, #Marketinglandscape

In 2017, We experienced big change of mobile marketing trend in Korea.

So we analysis the result of 2017 Korea mobile game marketing trends and outlook mega trend for 2018




I. 2017 Mobile Games Market Evaluation

 1 - Market Scale

 2 - Annual Download Volume & Revenue

 3 - User Analysis per Gender / Age

 4 - Key Issues


II. 2018 Mobile Games Market Outlook


III. 2017 Mobile Games Marketing Evaluation

 1 - Changes in Advertising Budget

 2 - Media Trend

 3 - Growth of Pre-registration

 4 - Growth of Digital Video AD Industry


IV. Key Media Trend and Issues


V. Appendix



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